Advertising dates back to the times in history, when in ancient Egypt, Greece and even Rome this was practiced using papyrus papers. Advertising make you walk on the path of communication that is effective to help market products for the clients. Sheer logic and mathematics along with creativity can make your stay in this field [...]
The Tragedy Late one Friday afternoon Susan, RN, BSN, CLNC received a call from an insurance defense attorney asking her to review a plaintiff’s medical records. On Monday morning, with the deposition just 24 hours away, the attorney sent Susan four volumes of medical records documenting ten years of the plaintiff’s medical history. Here are [...]
If you want to increase your business success by creating and implementing a marketing plan but don’t have the internal resources, you can seek the assistance of a marketing consultant. What small businesses and large businesses need in a marketing consultant may be very different. A small business likely needs a consultant with a broader [...]
The consulting field is getting crowded these days, for a couple of reasons; one, companies are downsizing, but often still need the expertise, and two, with so many experienced folks out of work, starting a small consulting business is a career option. Sure, that makes sense it is a viable option, that is if you [...]
“You can have everything in life you want, if you will just help other people get what they want.” — Zig Ziglar I’m just going to put this out there plain and simple: Life is often brutally hard. In a matter of moments, thousands upon thousands of our fellow citizens can be blindsided with near [...]
Part One: You Have a Website; Now How Do You Attract New Clients? Having a website doesn’t do much for your business if no one visits it. Try these initial steps to marketing your website online. Whether a big corporation or a solo-entrepreneurship, there is likelihood some form of online presence is necessary. And for [...]
An informal health and safety program is for those companies that wish to have their workplaces safe. Formal programs are for those companies required by law. Informal programs are strictly voluntary and are for companies that might not have enough employees to have a formal plan. The insurance industry states that those companies that have [...]
If you own a construction business, it is normal to worry yourself silly about your associates’ health and safety. If you create and implement a construction health and safety-plan, then you can sleep peacefully. It may seem as though the government and the regulatory agencies are breathing down your neck to ensure that you implement [...]
Until recently, disaster recovery plan for most companies was about preserving operational data by planned backups in servers and datacentres. But the emergence of the Internet and E-commerce has brought many changes to the very definition of disaster recovery for businesses. It is no more about focusing on recovery plans for back end structures but [...]
You may feel that previous experience and general management qualifications, even an MBA, may mean that you are suitably qualified to undertake management consulting successfully. In reality, the majority of independent consultants struggle to maintain a profitable practice and success is limited to the few consultants who have a clear and focused strategy for developing [...]